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THANK YOU SOUTHEASTERN NEW MEXICO AND WEST TEXAS FOR ALLOWING FORREST TIRE TO KEEP YOU ROLLIN’ SINCE 1944!

Forrest Tire is proud to announce their 80th Anniversary!

80 years of service and dedication with 6 locations in New Mexico and 4 in Texas.

With four generations of experience and an earned reputation of 80 years of service and commitment, we thank you, all of our valuable customers and friends, for making this happen!

Our History

Keeping You Rolling Since 1944

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On May 1, 1944, Elvin Forrest, eager to start his own tire dealership, founded Forrest Tire Company, after 25 years of factory and field experience with Goodyear Tire and Rubber Company.

During WWII, rubber was the first non-food item rationed and most of the tires being produced were allocated to U.S. military vehicles, which meant that government authorization was needed to sell tires to civilian customers. Forrest was granted permission to sell tires in Carlsbad or Clovis, NM. After flipping a coin, Forrest set up shop in Carlsbad, NM which years later would became the corporate headquarters.

On January 1, 1946 the company’s name was changed to Forrest Thomas Tire, after Forrest partnered with H. H. Thomas. In 1958, after graduating from Texas Western, now the University of Texas El Paso, and leaving behind promising NFL football careers, Dick and Bob, Forrest’s twin sons, chose to pursue the family business and joined Forrest Thomas Tire.

After Thomas retired on January 1, 1962, Forrest Sr. changed the company’s name back to Forrest Tire Company. Five years later, Forrest passed away, leaving the business in the hands of his sons. Since that time, Forrest Tire has grown into nine locations throughout Texas and New Mexico.

Forrest Tire Through the Years

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Forrest Tire proudly serves the local New Mexico and Texas area. We understand that getting your car fixed or buying new tires can be overwhelming. Let us help you choose from our large selection of tires. We feature tires that fit your needs and budget from top quality brands, such as Michelin®, BFGoodrich®, Uniroyal®, and more. We pride ourselves on being your number one choice for any auto repair. Let us earn your business. Schedule an appointment today.